Digital Influencer Support for Fall Campaign

Below is a round-up of the blogs and articles that have recently gone live as part of our leisure “digital influencer” paid campaign.

Matador: 

9 Surprising Facts About Virginia Beach

Cooperatize: 

The Hottest Seafood Restaurants in Virginia Beach (Travel O Cafe)

5 Quirky Things to Do in Virginia Beach (Man On The Lam)

Virginia Beach is for Lovers-But Not Just Beach Lovers (Leave Your Daily Hell)

 

Markerly:

Virginia Beach: Your Secret Couple’s Paradise – Much More Than A Great Beach – Amazing Resorts, Hotels, a Boardwalk & More! (Tourist Meets Travel)

8 Things to Do on a Couples Getaway in Virginia Beach, VA (Mommies with Style)

Media Placement: Last Minute Labor Day Weekends Worth the Splurge

Virginia Beach has been included in a roundup of last-minute Labor Day weekends “that won’t break the bank.” It looks like the story first ran on The Active Times (which has included us before), but it has quickly been picked up by MSN.

www.msn.com/en-us/travel/tripideas/last-minute-labor-day-weekends-worth-the-splurge/ss-BBvvO2A#image=10

www.theactivetimes.com/content/last-minute-labor-day-trips-won-t-break-bank/slide-13

 

VB SPORTS ROCKS

The VB Sports team is gearing up for a busy weekend as the 2016 Rock ‘n Roll ½ Marathon returns to Virginia Beach for the 16th year! The event will feature 15,000 runners, 14 bands on course, thousands of volunteers, screaming fans and lots of sunshine! Below is a schedule of events for the weekend!

Come out with us and celebrate Labor Day Weekend. Are you a VIP….heck yes, you are! The first person to email Nancy Helman at nhelman@visitvirginiabeach.com with the words “VB SPORTS ROCKS” will receive two (2) VIP Backstage Party Passes to the Sunday Night American Music Festival Concert featuring Culture Club. Enjoy a fun night….wear your dancing shoes and party pants.

2016 Race Week Schedule of Events

Friday, September 2

1:00 P.M. – 7:00 P.M.                     HEALTH & FITNESS EXPO @ VB CONVENTION CENTER

Virginia Beach Convention Center, Halls B-D

1000 19TH Street, Virginia Beach, VA 23451

Saturday, September 3      

8:00 A.M. – 10:00 A.M.                  MILE ON THE SAND

Start/Finish Line: On the beach @ 19th Street

Race Start Time: 8:30 a.m.

Finish Line Festival: On the beach between 16th  at 18th St.

 

10:00 A.M. – 5:00 P.M.                   HEALTH & FITNESS EXPO @ VB CONVENTION CENTER

Virginia Beach Convention Center, Halls B-D

1000 19TH Street, Virginia Beach, VA 23451

 

Sunday, September 4  

START LINE                                         VIRGINIA BEACH CONVENTION CENTER

7:00 A.m.  – HALF Marathon & 5K START

 

FINISH LINE                                        BOARDWALK & 13th STREET

 

Finish line festival                    7:30 a.m. – 12:00 p.m.

7:30 – 9:45 a.m.                 Popwire

10:00 – 10:15 a.m.             Awards

10:15 – 11:30 a.m.             Headliner, Sister Hazel

11:30 a.m. – 12 p.m.         Music

AMF Evening Concert              5:00 P.M. – 11 p.m.

5pm                                        Door/Gates Open

6:30 pm                                 Show Starts

8pm                                        Headliner,  Culture Club

 

Department Leadership Meeting Notes – 8/25

Doug Smith opened the meeting for a vacationing Dave Hansen and he immediately asked the new CVB Director for an update on Labor Day Weekend.

  • Brad provided some comic relief for the group and noted ECSC, AMF & R’R would be here soon.
  • Bi-weekly payroll reminder
  • Health Care sign up deadline 11/4 at 5:00 p.m. Sign up or you won’t be covered.
  • November 18th deadline for performance reviews

United Way presentation

  • City’s goal is $250,000
  • City Manager is hoping to pass that goal with the new 26 pay periods
  • City Golf Tournament to benefit United Way September 23
  • VBCC’s Diane Harrison is again serving on the City-wide United Way team
  • City Manager and DCM’s starred in a video featuring a number of United Way agencies that support Virginia Beach cititzens

Inclusion and Diversity presentation

  • Leadership wants to train trainers
  • Approximately 750 employees were provided training last year and another 250 +/- this year
  • There is a vetting process for trainers

Restrictions on Political Activities by City EmployeesAssistant City Attorney Rod Ingram

  • City Code section 2-90 applies to all City employees and appointees, but not elected officials and their staff
  • City staff can’t support or hinder  a candidate in any way.
  • We can’t provide funds or equipment or other City resources to candidates. This means the internet as well. VBGov addresses should not appear in messages supporting or disparaging candidates. Rod also suggested that you should not even use your personal email during working hours to for these purposes.
  • City staff should not appear in City uniform while supporting or opposing a candidate
  • Violations can result in dismissal
  • Sometimes candidates are unaware of these restrictions, so if approached, kindly refer to your limitations as a City employee
  • Referendums – such as Light Rail. Same restrictions apply. You can’t endorse or oppose in your capacity as a City employee.
  • Questions – Rod Ingram 8212
  • Images – While City images such as what Multimedia Services provides (Craig McClure) may be available to candidates, required releases say they can’t be used for commercial purposes.

Other Announcements

  • Hurricane Season is here. Brush up on your plans. Update phone trees. Decide who will support EOC from your department.
  • Voter Registrar is looking for workers to support elections. City staff can take the day off and work poles. Long hours – 5:00 a.m. – 11:00 p.m. People skills and computer skills required.
  • The Volunteer Office is looking for volunteers who can read to elementary school children in certain schools. Contact volunteer@vbgov.com

Doug Smith said farewell as this was his last DLM. He stressed the importance of work and home life balance. And his leaving was twofold, start a new business of his own, and be able to spend more time with family.

M&C Attends ASAE Annual Convention in Salt Lake City

The M&C team was joined by CVB Director Brad Van Dommelen and Colleen Briley, new Hilton Oceanfront National Sales Manager at ASAE’s (American Society of Association Executives) Annual Convention and tradeshow.

The event was held in Salt Lake City August 13-16 and the team exhibited at the annual tradeshow as well as hosted a vibrant customer event at Pallet, a local favorite eatery prior to the ASAE Classic.

As part of the Virginia Beach destination promotion, the M&C Team sponsored the back cover of Association Now Daily publication with our current marketing creative.

IMG_1199 IMG_1204 IMG_1215 IMG_1190