With the Leisure Marketing Plan for FY17 placing a heavy emphasis on VB cuisine, check out the new briefing sheet for the campaign, themed “Seasoned by Salt Air!”
VB All Over the April Issue of Coastal Living
In the same issue that will feature a Virginia Beach two page advertisement as well as a Virginia Beach 3 Beaches Quiz, Coastal Living has also decided to feature VB in their “Double Take” editorial feature for April. The “Double Take” section is a friendly head-to head competition between two coastal destinations, and we have been paired with Huntington Beach for a battle of surf towns. Once it runs in print, the competition will be taken online to encourage readers to vote for their favorite, which then gets an Instagram takeover! We will be keeping you all posted so that we can represent!
CVB Spends Weekend at Gillette Stadium for AAA Northeast Marketplace
The CVB participated in the AAA Northeast Marketplace at Gillette Stadium in Foxborough, Massachusetts this past weekend. Over 18,000 consumers are estimated to have attended the three day event (fri-sun).
Fun Fact: Virginia Beach is a top destination for AAA Northeast!